OFweek smart home network news millet's Mi family launched a laser projection TV, in the current shortage of LCD panels led to rising prices in another way to storm the television market in another way, can be described as a trick, its price is only 9999 yuan, Compared to the price of tens of thousands of laser TVs made by Hisense, the largest TV brand in China, the price/performance ratio is unsurpassed. Currently, the top five TV brands in the world are Samsung, LG, Hisense, TCL and Sony. Among them, Samsung, LG and TCL have their own panel factories and own their own panel factories to allow these three TV companies to increase their panel prices and supply shortages. The situation was less affected, and Hisense, the world’s third-largest and the country’s largest TV brand, was significantly affected. Sharp, which was launched in the TV market this year, joined the battlefield with the financial support provided by Hon Hai. In the face of this unfavorable situation, Hisense has developed a laser television, hoping to reduce the influence of the panel on it. In its promotion, laser TVs have a higher color gamut due to the advantages of light source, and can restore natural colors and watch more realistically than LCD TVs. More comfortable, and the resolution reached 4K, from the situation so far last year has also been welcomed by many users, when the panel prices soared when playing a world. Millet has long since entered the television industry and has gained a portion of the market after years of development. Different from other TV companies, their television products emphasize value for money as well as other eco-chain products, and they hope to provide users with more cost-effective products at more suitable prices. When panel prices continue to rise, they also find laser televisions. A blue sea. In terms of technology, it also possesses certain technical advantages. The peak of the development of Mijia Laser Projection TV in cooperation with Xiaomi is a company that manufactures light source core devices and is the inventor of ALPD technology. It combines laser and phosphor powders to present The three generations of ALPD 3.0 have better performance in terms of brightness, color, and other performance, but the cost is greatly reduced, and can be more economical and practical than the previous RGB three-color laser. Thanks to this technology of Guangfeng, Mijia Laser Projection TV has gained a higher cost-performance advantage. Mijia Laser Projection TV can also get the support of Xiaomi Ecology. With Xiaomi's sales channels, users across the country can easily purchase this product. Of course, they have an advantage in the cost of channels. Xiaomi’s efforts to establish content advantages have also become Mi Jia’s laser projection TV. The important competitiveness of this is Xiaomi’s emphasis on the lack of competitiveness of traditional TV companies. In recent years, Xiaomi has been vigorously developing Xiaomi's ecological chain products and hopes to realize 100 billion revenue this year. The addition of Mijia Laser Projection TV further enriches its ecological chain products, and has achieved differentiated development with other TV companies. The goal can also be more easily achieved. However, the weakness of the Mijia Laser Projection TV in comparison with traditional TV is also quite obvious. That is, when watching TV on a white wall on a white wall during the day, the feeling is not very good. This can be experienced by watching a movie in a movie theater. This is the reason why cinemas need to turn off all lights when they watch movies. For better viewing experience, laser TVs are often equipped with a special curtain. The current price of Mijia Laser TVs does not include film cloth if price is added. It's also a lot higher. This is where Xiaomi's smart is. Compared to Hisense laser TV, the weakness of Mijia Laser TV is also obvious. The former can achieve a resolution of 4K and the latter only has a 1080P. The technology gap is extremely obvious. This is also the consistent “characteristic†of Xiaomi's ecological chain products, that is, it is only for users. Emphasizes its cost-effectiveness, but ignores the gap between technology and quality. Will Mijia Laser TV finally get a slice from Hisense? Let the market tell us the result!
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